Business success ultimately rises and falls on customer relationships. Realizing this, every organization has an aim to better serve their customers and increase customer delight.  But how do you change this desire into a reality.  Hear about 4 practical tools that your workforce can put into place NOW to achieve immediate results --- tools that will engage the entire workforce in the vital effort to hear and respond to the voice of the customer.

Give your Sales Force a competitive advantage in the customer relationship arena by learning about:

• Playing One-on-One with the Customer: The Sales Call Scorecard

• Making Business Easy: The Cornerstone of Customer Delight

• Capturing New Customers: The 10 Most Wanted Approach

• Climbing the Pyramid of Customer Relationships

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Everyone has a customer.  If you don't have a customer, you don't have a job.  If you don't know who your customer is - stop doing what you do; wait 2 weeks and see who complains.  That's your customer.  If no one complains - tell your supervisor you need another assignment.